Deus ex plastica

Plastic has often been subject to criticism, much of it driven by misinformation and fake news. That’s why it’s important to raise awareness and help people better understand how to use plastic responsibly.

“Deus Ex Plastica” is a theatre production developed as part of La Plastica è Cambiata, a project for ALPLA. The play was created to engage younger generations in conversations about the complexities of plastic recycling.

The performance proved an effective way to spark discussion, challenge misconceptions and encourage a more informed understanding of plastic.

We managed every aspect of the project, from developing and planning a tailored communication strategy to coordinating each stage with all the partners involved, including the company, the theatre group and the sponsors. We also designed and produced visual and educational materials to encourage further discussion between teachers and students in the classroom.